1963 MLB Season

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As originally written by Tim Brulia:

1963 is the year, and really, no changes of note from 1962.

The All-Star game returned to the single game format.

National Television

APRIL

Saturday 4/13:

Tigers-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Orioles-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Sunday 4/14:

Orioles-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Tigers-Indians, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 4/20:

Cardinals-Phillies, 1:25, CBS. Dizzy Dean, Pee Wee Reese

Colts-Dodgers, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 4/21:

Cardinals-Phillies, 12:55, CBS. Dizzy Dean, Pee Wee Reese

Reds-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 4/27:

Indians-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Braves-Giants, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 4/28:

Indians-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Mets-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

MAY

Saturday 5/4:

Dodgers-Pirates, 1:30, NBC. Bob Wolff, Joe Garagiola

Orioles-Tigers, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Sunday 5/5:

Dodgers-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

Orioles-Tigers, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Saturday 5/11:

Yankees-Orioles, 12:45, CBS. Dizzy Dean, Pee Wee Reese

Angels-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Sunday 5/12:

Yankees-Orioles, 2:00, CBS. Dizzy Dean, Pee Wee Reese

Angels-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 5/18:

Pirates-Dodgers, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 5/19:

Angels-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Twins-Indians, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 5/25:

Mets-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Dodgers-Giants, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 5/26:

Pirates-Braves, 2:00, NBC. Bob Wolff, Joe Garagiola

Mets-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

JUNE

Saturday 6/1:

Yankees-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Giants-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Sunday 6/2:

Giants-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Dodgers-Reds, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 6/8:

Braves-Pirates, 1:30, NBC. Bob Wolff, Joe Garagiola

Dodgers-Cubs, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Sunday 6/9:

Braves-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

Dodgers-Cubs, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Saturday 6/15:

Tigers-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Cubs-Dodgers, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 6/16:

Tigers-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Mets-Reds, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 6/22:

White Sox-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Dodgers-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Sunday 6/23:

White Sox-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Dodgers-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Saturday 6/29:

Red Sox-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Indians-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Sunday 6/30:

Red Sox-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Indians-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

JULY

Saturday 7/6:

Twins-Orioles, 12:45, CBS. Dizzy Dean, Pee Wee Reese

Yankees-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Sunday 7/7:

Yankees-Indians, 1:30, NBC. Bob Wolff, Joe Garagiola

Twins-Orioles, 2:00, CBS. Dizzy Dean, Pee Wee Reese

Tuesday 7/9:

Baseball All-Star Game from Cleveland:

National-American, 12:45, NBC. Vin Scully, Joe Garagiola

Saturday 7/13:

Giants-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Sunday 7/14:

Dodgers-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Orioles-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 7/20:

Indians-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Dodgers-Braves, 2:00, NBC. Bob Wolff, Joe Garagiola

Sunday 7/21:

Indians-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Dodgers-Braves, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 7/27:

Twins-Yankees, 12:45, CBS. Dizzy Dean, Pee Wee Reese

Pirates-Giants, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 7/28:

Twins-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Reds-Braves, 2:00, NBC. Bob Wolff, Joe Garagiola

AUGUST

Saturday 8/3:

Orioles-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Pirates-Reds, 2:30, NBC. Bob Wolff, Joe Garagiola

Sunday 8/4:

Orioles-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Pirates-Reds, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 8/10:

Giants-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Cardinals-Braves, 2:00, NBC. Bob Wolff, Joe Garagiola

Sunday 8/11:

Giants-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Dodgers-Reds, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 8/17:

Giants-Cardinals, 2:15, CBS. Dizzy Dean, Pee Wee Reese

Yankees-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Sunday 8/18:

Yankees-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 8/24:

White Sox-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Reds-Giants, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 8/25:

White Sox-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Red Sox-Indians, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 8/31:

Cardinals-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Reds-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

SEPTEMBER

Sunday 9/1:

Cardinals-Phillies, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Reds-Pirates, 2:00, NBC. Bob Wolff, Joe Garagiola

Saturday 9/7:

Tigers-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Sunday 9/8:

Tigers-Yankees, 1:45, CBS. Dizzy Dean, Pee Wee Reese

Saturday 9/14:

Giants-Pirates, 12:30, NBC. Bob Wolff, Joe Garagiola

Dodgers-Phillies, 3:30 (or JIP), CBS. Dizzy Dean, Pee Wee Reese

Sunday 9/15:

Giants-Pirates, 1:00, NBC. Bob Wolff, Joe Garagiola

Saturday 9/21:

Athletics-Yankees, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Angels-Indians, 1:30 or Mets-Giants, 4:00, NBC. Bob Wolff, Joe Garagiola

Sunday 9/22:

Cardinals-Reds, 2:30, NBC. Bob Wolff, Joe Garagiola

Saturday 9/28:

Twins-Yankees, 1:15, CBS. Dizzy Dean, Pee Wee Reese

Cubs-Braves, 2:30, NBC. Bob Wolff, Joe Garagiola

Sunday 9/29:

Senators-White Sox, 2:30, NBC. Bob Wolff, Joe Garagiola

---------------------------------------------------------

WORLD SERIES

Wednesday 10/2:

Game 1, Dodgers-Yankees, 1:00, NBC. Mel Allen, Vin Scully

Thursday 10/3:

Game 2, Dodgers-Yankees, 1:00, NBC. Mel Allen, Vin Scully

Saturday 10/5:

Game 3, Yankees-Dodgers, 4:00, NBC. Vin Scully, Mel Allen

Sunday 10/6:

Game 4, Yankees-Dodgers, 4:00, NBC. Vin Scully, Mel Allen

Note: KTTV-Los Angeles and WPIX-New York also provided coverage, using the NBC feed.

Local Radio Info

Originally written by garretta

On we go with 1963 in the National League. I'm going to try doing radio and TV in separate posts to make things a bit easier to read. Here's radio:

Cubs: WGN-AM will broadcast all 162 games. Jack Quinlan and Lou Boudreau will call the action. Sponsors include Oak Park Federal Savings and Loan, G. Heileman Brewing Company, and Serta Mattresses.

Reds: WKRC-AM will be the flagship of a fifty-station network covering five states. Waite Hoyt ad Gene Kelly are the broadcasters. Burger Brewing Company is the full sponsor.

Colt .45's: KPRC-AM will be the flagship of an eighteen-station network covering Texas and Louisiana. All games- 162 in the regular season and twenty-nine exhibitions- will be broadcast. Gene Elston and Lowell Passe are the broadcasters. American Tobacco Company and Pearl Brewing Company will sponsor,

Dodgers: KFI-AM will head a twenty-one station network covering three states. Ten stations will also cover the exhibition schedule. Vin Scully and Jerry Doggett will call the action. Sponsors are American Tobacco and Union Oil.

Braves:WEMP Milwaukee is the team's only Milwaukee station for the first time. It will broadcast all 162 regular season games plus sixteen exhibition games over a thirty-one station network in Wisconsin and Minnesota. Earl Gillespie and Tom Collins will call the games. All sponsorships will be sold locally.

Mets: WABC-AM will air all regular-season and exhibition games- a total of 189- and lead a fifteen-station network. Lindsey Nelson, Ralph Kiner, and Bob Murphy will call the games. Sponsors are Rheingold Beer and Brown and Williamson Tobacco.

Phillies: WFIL-AM will be the flagship of a twenty-three station network in Pennsylvania, New Jersey, and Delaware. Exhibition and regular season games will be broadcast; the article doesn't say how many exhibitions will be broadcast. Byrum Saam, Bill Campbell, and Richie Ashburn are the broadcasters. Sponsors include Atlantic Refining, Ballantine Beer, R.J. Reynolds, and Tastykake.

Pirates:KDKA-AM (1020) will be the flagship station of a twenty-one station network spanning three states. All regular season games plus eight weekend exhibition games will be broadcast. Bob Prince, Jim Woods, and former Phillies broadcaster Claude Haring will call the action. Sponsors include Atlantic Refining, Pittsburgh Brewing Company, and Mellon Bank.

Giants: KSFO-AM and the Golden West Radio Network consisting of sixteen stations will carry all regular season and exhibition games. Russ Hodges and Lon Simmons will call the games. Sponsors are American Tobacco, Standard Oil of California, and Folger's Coffee.

Cardinals: KMOX-AM will be the flagship station of a sixty-station network that, according to the article, may expand to as many as a hundred stations by the start of the season. The network covers twelve states. Harry Caray and Jack Buck are the broadcasters. The sponsors are Busch Bavarian Beer and American Tobacco

Here's 1963 in the American League

Orioles: WBAL-AM will feed all 162 regular-season games and some exhibition games to a twenty-three station network in Maryland, Pennsylvania, Delaware, and Virginia. National Brewing will sponsor half of each game; the other half will be sold to local advertisers. Chuck Thompson and Jim Geoghan will call the action.

Red Sox: WHDH-AM is the flagship of a forty-five station network in New England that will broadcast all regular-season games plus some exhibition games. Sponsors are American Tobacco, Atlantic Refining, and Narragansett Brewing. Curt Gowdy, Ned Martin, and Art Gleeson are your announcers.

White Sox: WCFL-AM will head the largest radio network in the American League, which umbers eighty-two stations in the Midwest and Southwest. It will carry all 162 regular-season games and an undetermined number of preseason games. Sponsors signed at press time include General Finance, Budweiser, Corona Cigars, and the Rambler Dealers Association, Bob Elson and Milo Hamilton will call the games.

Tigers: A forty-eight station network headed by WKMH-AM Dearborn will broadcast all preseason and regular-season games. WWJ-AM Detroit will broadcast day games and WJR-AM Detroit will broadcast night games. Sponsors are Stroh Brewery. Marathon Oil, and American Tobacco. Ernie Harwell and George Kell will describe the action,

Athletics: WDAF-AM will lead a ten-station network in Missouri, Kansas, Nebraska, and Oklahoma. Sponsors signed at press time are General Finance and Guy's Potato Chips. Monte Moore and George Bryson will call the action.

Twins: WCCO-AM will be the flagship of a thirty-one station network in Minnesota, North Dakota, South Dakota, Iowa, Nebraska, Wisconsin, and Montana. Sponsors include Hamm's Beer, Twin City Federal, and Western Oil & Fuel. Your announcers are Ray Scott, Herb Carneal, and Halsey Hall.

Senators:The Sens are the only team in the American League without a radio network; WTOP-AM is their only outlet, covering all regular-season games plus four exhibition games. Ballantine Beer will sponsor four innings of every game and General Cigar one inning, with the other four innings sponsored by various local and regional businesses. Dan Daniels and John MacLean will call the games.

Yankees: WCBS-AM will carry the entire regular-season schedule. The "Home of Champions" Radio Network is also back, serving forty stations in New York, Pennsylvania, Connecticut, and Massachusetts. Mel Allen, Phil Rizzuto, and Red Barber will return to the booth, and they'll be joined by another former Yankee, Jerry Coleman. Sponsors are R.J, Reynolds, Humble Oil, and Ballantine Beer.

Indians: WERE-AM is the flagship of a thirty-six station network in Ohio, Pennsylvania, New York, and West Virginia. The network will carry the Tribe's regular-season schedule plus weekend exhibition games. Sponsors include Carling Brewing, Society National Bank, and Richman Brothers Clothing. Ken Coleman and Bob Neal are your announcers.

Angels: KMPC-AM heads a sixteen-station network in California, Nevada, and Arizona. All 162 regular-season games will be aired, plus sixteen exhibition games. Sponsors include Standard Oil of California, Brown and Williamson Tobacco, and Folgers Coffee, Buddy Blattner and Don Wells will call the games.

Pregame features include the five-minute Bill Rigney Reports and Angel Warmup. The postgame show is called Angel Report. and the feature airing between doubleheader games is called Angel Clubhouse.

Local TV Info

Originally written by garretta

Here's the National League television information for 1963. Sponsors and broadcasters are the same as radio unless otherwise noted.

Cubs: All eighty-one home games will be broadcast in color by WGN-TV, along with an undetermined number of road black-and-white games. Jack Brickhouse and Vince Lloyd will call the action. Sponsors include Hamm's Beer, Phillips Petroleum, and R.J. Reynolds Tobacco. WGN-TV will also produce color feeds of their games for visiting teams that wish to broadcast them. CBS will also televise from Wrigley Field.

(According to a sidebar article, the beginning of baseball season was the best time of the year for color TV sales in Chicago at this time, thanks to the color telecasts of the White Sox and Cubs.)

Reds: WLWT-TV will head a six-station network in Ohio, Indiana, Kentucky, and West Virginia. Thirty road games and twenty-three home games are scheduled, with the home games to be telecast in color. Ed Kelly and Frank McCormick will describe the action. Sponsors include Hudepohl Brewing Company, Brown and Williamson Tobacco, and Sohio. NBC will also televise from Crosley Field.

Colt .45's: KTVT Dallas-Fort Worth is the flagship station of a six-station network covering Texas and Louisiana, The Houston affiliate is KTRK-TV. Fourteen road games will be televised. Guy Savage will join Gene Elston and Lowell Passe in the booth.

(Why wouldn't KTRK produce the games? I know that KTVT became a superstation in the Southwest years later, but how big were they in 1963?)

Dodgers: KTTV (Channel 11) will televise the team's nine road games in San Francisco. NBC will also televise from Dodger Stadium.

Braves: Home games will be televised for the first time as part of a twenty-six game package. Five Saturday home games will join twenty-one road games, a major increase from last year's fifteen total games. WTMJ-TV will be the flagship of a three-station network. Mike Walden and Blaine Walsh will be the broadcasters, with Blatz Beer serving as a sponsor. NBC will also televise from County Stadium.

Mets: WOR-TV and a four-station network in New York State will televise 128 games, five fewer than last but more than any other Major League team as of press time. The breakdown is seventy-six home games, fifty-two road games, and three exhibition games.

Phillies: Telecasts will increase from fifty-six to sixty over a four-station Pennsylvania network headed by WFIL-TV. Forty-four of the telecasts will be on weekends. CBS will also televise from Connie Mack Stadium.

Pirates: Thirty-three road games will be televised by KDKA-TV (Channel 2) and a five-station network in Pennsylvania, Ohio, and West Virginia. NBC will also televise from Forbes Field.

In a related story, WSTV (Channel 9) in Steubenville, Ohio (now known as WTOV) has dropped Pirate telecasts in favor of network reruns due to popular demand. KDKA-TV can be seen in Steubenville, and WTRF-TV (Channel 7) in Wheeling has been added. WSTV-AM is still an affiliate of the Indians (which may be another reason why the Pirates were dropped from television.) In later years, WTOV would return to the Pirates as their Steubenville-Wheeling affiliate.

Giants: KTVU-TV will televise two exhibition games with the Indians and all nine games against the Dodgers in Los Angeles. NBC will also televise from Candlestick Park.

Cardinals: KSD-TV will televise twenty-one road games, partially sponsored by Shell Oil. CBS will also televise from Busch Memorial Stadium

Here's the American League television story for 1963. Announcers and sponsors are the same as on radio unless otherwise noted.

Orioles: WBAL-TV is the flagship of a three-station network in Maryland and Pennsylvania. Two exhibition games and fifty regular-season games (six home, forty-four away) will be carried. R.J. Reynolds will be a partial sponsor. CBS will also televise from Memorial Stadium.

Red Sox: WHDH-TV will head a six-station network in Massachusetts, Maine, Rhode Island, and Connecticut. Thirty-three home games and twenty-one road games will be televised.

White Sox: WGN-TV will once again televise all home games in color. Eighteen road telecasts are being planned for, but nothing has been finalized at press time, Sponsors include Hamm's Beer, R.J. Reynolds, and Phillips Petroleum. NBC will also televise from Comiskey Park.

Indians: The Tribe has reduced their number of telecasts from fifty-six last year to fifty this year. WJW-TV will carry fifty games all on weekends (twenty-four home, twenty-six road). Partial sponsors include Sugardale Meats and Sohio. In addition to calling games with Ken Coleman, Bob Neal will host the pregame shows for televised games. NBC will also televise from Municipal Stadium.

Tigers: WJBK-TV will be the flagship of an eight-station network in Michigan, Ohio, and Indiana. Forty-one games will be televised, the same number as last year. Thirty-one will be road games and ten will be home games.

Athletics: WDAF-TV has increased the number of its telecasts from thirty to forty. Thirty-nine will be road games; the fortieth will be the home opener. R.J. Reynolds is the only sponsor signed at press time.

Angels: KHJ-TV will televise twenty-six road games (twenty regular-season, six exhibition).

Twins: WTCN-TV is the flagship of a fourteen-station network covering Minnesota, Iowa, Wisconsin, North Dakota, and South Dakota. Fifty games will be televised, forty-six of them road games. Partial sponsors include R.J. Reynolds, Maxwell House Coffee, and American Bakeries.

Yankees: WPIX-TV will televise Yankees games for the twelfth consecutive year. It will televise 126 regular-season games: eighty-one at home, forty-five on the road. At press time, the team was negotiating for a New York State and New England regional network, but nothing was finalized. CBS will also televise from Yankee Stadium.

Senators: WTOP-TV will carry thirty games, the same amount as last year. Nineteen will be road games, eleven will be home games. Partial sponsors include R.J, Reynolds and General Mills.

National TV Info

CBS: Will televise games on twenty-five Saturdays and twenty-two Sundays from the parks indicated. Dizzy Dean and Pee Wee Reese are your announcers. Sponsors include Falstaff Beer, Simoniz Car Care, Phillip Morris, General Mills, Aqua Velva, Colgate-Palmolive, Bristol-Myers, Texaco, Vaseline Hair Tonic, and Carter Products. There will be two games televised each weekend from the same park. Coverage begins April 13 at 1:45 PM Eastern when the Yankees host the Orioles. There will be no Saturday coverage on May 18 (Angels-Yankees was rained out) and no Sunday coverage on August 18. Sunday coverage for the year ends September 8 due to NFL football.

(Note: According to our research, CBS joined the September 14 Dodgers-Phillies game at 3:30 PM Eastern. We're not sure at the moment whether that was the start time of the game or whether CBS joined it in progress.)

NBC: Will televise on twenty-four Saturdays and twenty-four Sundays from the parks indicated. Joe Garagiola and Bob Wolff will call the action. Sponsors signed at press time are Humble Oil, P. Lorillard, and The Hartford Insurance Group. Under a separate package, NBC will also televise the World Series and the All-Star Game, which is back to being played once after being played twice in each of the last four years. Sponsors are Gillette and Chrysler Corporation. (If I'm not mistaken, the Gillette Cavalcade of Sports branding had been dropped by now.)

Coverage begins on Saturday, April 13 at 1:30 PM Eastern, when the Indians host the Tigers. Games will sometimes (but not always) be televised from the same park on both Saturday and Sunday of the same weekend, There will be no Saturday coverage on July 13 (Tigers-White Sox was rained out), and there will be no coverage at all the weekend of September 7 and 8. (If I had to guess, I'd say it was because of tennis at Forest Hills.)

The All-Star Game will come to us from Municipal Stadium in Cleveland on Tuesday, July 13. Airtime is at 12:45 PM Eastern, with Vin Scully and Joe Garagiola describing the action. Bob Neal and George Bryson will call the game for NBC Radio.

The World Series will begin at Yankee Stadium on Wednesday, October 2, as the American League champion Yankees host the National League champion Dodgers. First pitch is scheduled for 1PM Eastern. Game 2 will follow the next day (Thursday, October 3). also at 1PM Eastern. The scene shifts to Dodger Stadium in Los Angeles for Game 3 on Saturday, October 5, with first pitch at 4PM Eastern, Game 4 will wrap things up on Sunday, October 6, with first pitch again at 4PM Eastern. Mel Allen (voice of the Yankees) and Vin Scully (voice of the Dodgers) will call the action on television; Ernie Harwell and Joe Garagiola will do the same for NBC Radio. Scully, as the voice of the victorious Dodgers, will host the trophy presentation. Garagiola will also host the pregame show on television with Bob Wolff.

WPIX-TV (the Yankees' flagship station) and KTTV-TV (the Dodgers' flagship station) joined the NBC broadcast.